Learning Management System Industry Dying?

Is LMS industry dying? Where major players like SumTotal Systems, Cornerstone, Succesfactors and many others are going? Have their business reached maturity phase? Is there any enough demand for lms system by verticals across the globe? Or this field is too crowded with many players including open source lms players? Is this field a niche?

If you look at the search pattern of users on internet, Google Insights shows a decline search pattern for phrases like leaning management system.

However, this data I must admit shows the popularity for key phrases. And, it will be too early to answer all the above questions merely based on Google Insights.

If you really like to read what is happening overall in LMS industry, you need to access Bersin & Associates Report ‘Learning Management Systems 2009: Facts, Practical Analysis, Trends and Provider Profiles. The 345-page study is based on detailed briefings and product demonstrations provided by LMS vendors and an extensive quantitative survey of more than 525 LMS customers representing a broad cross-section of industries.